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How Advertising Platforms Are Evolving Businesses in India
How Advertising Platforms Are Evolving Businesses in India
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The roots of advertising run deep. The earliest known record of an advertising agency dates back to 1786. Back then, newspapers became the dominant platform of advertising and then the emergence of television in the 20th century brought new dimensions....
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Google Allows Advertisers To Buy Ads.Txt Authorized-Only Inventory
Google Allows Advertisers to Buy Ads.Txt Authorized-Only Inventory
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Google announced that advertisers using Display & Video 360 (formerly DoubleClick Bid Manager) can now opt to only buy inventory that has been authorized via a publisher’s ads.txt file. Ads.txt is an initiative spearheaded by the IAB Tech Lab to help...
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LinkedIn Overhauls Campaign Manager For Marketers
LinkedIn Overhauls Campaign Manager For Marketers Managing High-Volume Accounts
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LinkedIn has overhauled its Campaign Manager, giving it a redesigned interface and building out its back end to load data faster. The refreshed tool is designed to offer a more intuitive experience for marketers running multiple campaigns on the platform,...
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Google Announces Google Marketing Platform Partners Program
Google Announces Google Marketing Platform Partners Program
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You may have heard of this little thing called Google. You know, where 3.5 billion searches for information are made per day?But Google is more than just a search engine. In fact, there are numerous Google business tools in addition to its...
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Branding trends for Every business
Branding Trends Every Business Owner Should Watch Out For
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A logo is often times made synonymous with brand. But that’s far from the truth because branding is much more than creating a sleek-looking logo. Branding -when done well - has the penchant to create an emotional bond with customers...
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Mobile First Indexing
Mobile First Indexing: The Essential Website Checklist for Google
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As SEO and digital marketing professionals, we are constantly talking about the importance of mobile and how you need to make sure your site is fully prepared for the changes that are on the way. It sometimes feels like we overcook it...
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Why Digital marketing?
Why Digital Marketing is Important For Your Start-Up?
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Running your own start-up is no small feat. There are a million things that need your attention. From managing the product to payments, to resources, to logistics — everything requires an eye for detail. Most entrepreneurs in their early days...
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4-Reasons why website is Important
Want to get your business online but don’t know where to start? Get started with Addpro.
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4 Reasons Why Your Business Needs Professionally built website Website development is rapidly growing around the globe as a tool of business development. But, many of us do not know what importance does a website holds in growth of a business....
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Why-Ecommerce is so Important
Why Is E-Commerce So Important?
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E-commerce seems to be everywhere these days. So why is e-commerce important? It is a rapidly growing consumer outlet that isn’t showing signs of slowing down. If you’re selling something, and plan to continue doing so for the foreseeable future,...
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Google AdWords Is Now Google Ads
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This year, Google has already unleashed some helpful updates. But nothing compares to what happened on June 27, When Google announced a complete rebrand of its advertising products. Google has rebranded AdWords as Google Ads and consolidated its other advertising...
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